Friends of the Earth Free Brochure

Mood: Busy
Music: Artist - Song.mp3 ["Album" Year]

I'd love to find a youtube video of the advert that's on the TV right now but it's highly unlikely to happen. Basically is an advert by the Friends of the Earth trust dishing out a phone number for people to ring so they can be sent a booklet containing tips on how to save energy & money around the home.

Does anyone else not see a problem with this? So I decided to send them a little email.

Hello,

So I've seen a Friends of the Earth TV advert promoting energy saving/general world well being and asking people to phone up for a free brochure about how to make energy cuts etc.

This got me thinking, wouldn't that be abit detrimental to the enviroment in general? I mean surely that's a waste of trees, money, ink, transport on the road, and time? Wouldnt it be a better idea to just host it on the website, offer to email it to people AND allow them to download it as a .PDF file?

I've not looked, but even if those options are already available why is there no mention of it on the tv broadcast. All you'd need is a 10 second clip with the FOE logo and the web address to the online brochure.

Maybe I'm blind but I can't see any reference to the brochure on the frontpage at all - and I'm someone who actually knows about the thing, god help anyone who'se gone to your site and know snothing of the energy/environmental saving brochure you're handing out. Whoever is dealing with your website needs to get their arse into gear to be honest.

How about that for an inspiring solution to an environmental problem?

Just a few thoughts.

It's a fair enough idea right?